TikTok is introducing a updated setting that enables them to lessen the quantity of artificial intelligence-produced media appearing in their streams. This move comes as the platform revealed that it presently contains in excess of 1 billion content made with AI.
Pilot Phase and Launch
This change is being tested over the following weeks before a widespread release. This shift aligns with a increase in AI-generated material, driven by emerging content generation software.
AI Proliferation Online
Studies have shown that almost a tenth of the most rapidly expanding content creators on another major platform only show AI-generated videos. A significant portion of this content is classified as “AI slop”, a phrase for poor-quality, bulk-generated content that is often illogical or bizarre.
Based on user feedback that a lot of users enjoy content made with AI tools, ranging from computer-generated images to informative clips, and we want to give people the power to see more or less of that, depending on their own choices,” said a spokesperson.
Scale of AI Content
The platform announced that there are currently 1.3 billion videos on its network labeled as AI-generated. Collectively, more than 100 m pieces of content are uploaded to the app every day, making AI-generated material a limited part of its complete catalog.
Customizing Your Feed
Users will be able to limit or boost the amount of AI-generated videos they view by opening the topic control feature in the application and picking the AI content topic. Other topics that currently be modified under the setting encompass politics, style, cosmetics, and choreography.
Platform Guidelines
Its rules oblige content makers to identify “realistic” artificially created content, and it forbids harmful AI impersonations of public figures or emergencies. Any realistic AI-generated clip that is unmarked can be deleted under its user guidelines.
In addition, the service will henceforth apply an AI-generated watermark to content produced via its built-in AI features, or identified by an collaborative effort for spotting AI-generated material. This measure is designed to help prevent users from attempting to evade the disclosure requirement.
Educational Initiatives
The company is additionally establishing a $2m educational fund for experts and organizations to produce educational content about responsible artificial intelligence. This program will support charitable organizations dedicated to teaching programming and robotics.
Content Safety Approach
The video-sharing app has defended its content review process, during debate over proposals to cut jobs for hundreds of content moderators in the United Kingdom. The company is planning to cut 439 jobs in its user protection division in the UK capital, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A senior executive explained that staff-based oversight would still have a role, but automated tools can safeguard staff by filtering out the most distressing content prior to it gets reviewed by staff. TikTok stated a notable drop in disturbing and violent content reviewed by content reviewers over the past year due to the use of its automated systems.
It is vital to combine staff and AI to ensure user safety,” the executive stated. “We’ll have people as part of that process, but we further consider it’s very important to limit contact with dangerous material as quickly as possible, which is where a significant AI assistance is making a difference process content quickly.”
